ELIXR HARD KOMBUCHA
︎PROJECT TYPE - PERSONAL PROJECT
︎ROLE- ART DIRECTION/ILLUSTRATION/MOTION
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Elixr is a personal project I created to combine all of my skills into one. It began with a series of illustrations that I thought would be a good basis of inspiration for a beverage brand. Check out the full 3D animation spot below.
The alchemical theme was prominent from the beginning and from there I incorporated a few more graphical motifs like marble, geometrical symbols, flowers, and a multi-chromatic liquid. They combine for an elegant aesthetic that’s both fun and mysterious.
“Alchemy in every sip”
I’ve actually had a few people reach out to me about potentially purchasing the brand and concept, so you just might be seeing Elixr Hard Kombucha on the shelves one of these days!
